Crafted in London
Leading the hair salon scene whilst keeping it green 🌱
We believe in our eco-friendly products and salon practices for a sustainable planet. We use quality biodynamic products, vegan where possible. 🌎
After five years in London, I finally found my place! The team were super professional and asked me lots of questions. Their advice was great and I ended up with a fab colour. The salon was so clean and the service was excellent
Hello there! Just came back from yet another amazing visit to Bei and having my hair done by Fabio, with the help from Pyush. I love this place, the care they put into their work, the professionalism but also the heart and warmth. It's more than doing my hair. Also, since using the organic products they recommend, my hair has improved so much - I'm now proud of my curly mane. It is worth every penny. Thank you Fabio and team. Love, Sandra
I've had my hair done by Fabio for the last few years and honestly could not find anyone better, worth every penny, and extremely talented and knowledgeable. The salon itself is lovely, stylish and welcoming and the organic products smell amazing and work wonders! Great quality thought and care all round.
A brilliant, kind and welcoming team. I'd recommend both Danny and Fabio without hesitation.
One of the best haircuts I’ve ever had! They did a fabulous job and I’ll absolutely be back. I cannot recommend this salon enough!
Unisex hair colour and cuts from a team with over 30 years combined experience.
Biodynamic and Vegan hair products for healthier hair whilst lowering carbon footprints.
Take your hair care home and refill when you run out, save 20% and help the planet.
From Italy with love
Both from Veneto in Italy, founders Danny Bizzotto and Fabio Lago have brought their Italian love of hair to the leafy suburb of South West London; Parsons Green. Combining 30 years of experience between them, bei London was born in Veneto, but made in Fulham SW6.